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Driving Growth in the AI Era: The CMO’s New Playbook
Marketing leaders face a pivotal moment as AI transforms their role from brand stewards to growth drivers. With only 30% of CEOs confident in their CMO’s ability to fuel growth, and nearly 37% of marketing campaigns underperforming, it’s clear that traditional approaches no longer suffice.January 6, 2025 |
< 1 min read -
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Marketers’ Top Priorities for 2025
January 3, 2025 |
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AI-Powered Personalization: Shaping the Future of Marketing
January 2, 2025 |
3 min read
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Engaging Future Travelers through Data-Driven Personalization
February 12, 2025 | 2 min read

Case Studies, Videos
The Very Group Confidently Executes Real-Time Campaigns with ºÚÁÏÍø
January 16, 2025 | < 1 min read

Case Studies, Videos
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior
December 4, 2024 | < 1 min read
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Is Valentine’s Day Losing Its Spark? Consumer Interest Drops for the Third Year in a Row
February 11, 2025 | 3 min read

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The Great Wealth Migration to Rural America: How Retailers Can Stay Ahead
February 5, 2025 | 4 min read

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How Travel Brands Can Use CRM to Drive Direct Bookings and Enhance Guest Loyalty
January 28, 2025 | 5 min read
Featured Reports
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Case Studies, Videos
The Very Group Confidently Executes Real-Time Campaigns with ºÚÁÏÍø
January 16, 2025 | < 1 min read

Videos
Marketers' Top Priorities for 2025
January 3, 2025 | < 1 min read

Videos
Top Priorities for 2025: Maximize the Power of Data and Intelligence
January 3, 2025 | < 1 min read
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Case Studies
Engaging Future Travelers through Data-Driven Personalization
February 12, 2025 | 2 min read

Articles
Is Valentine’s Day Losing Its Spark? Consumer Interest Drops for the Third Year in a Row
February 11, 2025 | 3 min read

Articles
The Great Wealth Migration to Rural America: How Retailers Can Stay Ahead
February 5, 2025 | 4 min read

Articles
How Travel Brands Can Use CRM to Drive Direct Bookings and Enhance Guest Loyalty
January 28, 2025 | 5 min read

Articles
The Third-Party Paradox: A Reality Check on Digital Privacy
January 23, 2025 | 3 min read
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