Categories

Latest Posts

blue purple and pink slide with words on it

Videos

The Future CMO: Forging the Path to Growth

NEXT: The Future of AI and Its Impact on Industries About this video In our 1:1 with series, Neej Gore, Chief Data Officer for , sits down with Zach Kass, former Head of Go-to-Market with OpenAI and current AI futurist. Neej and Zach discuss some…

June 12, 2024 | < 1 min read

Individual looking off in front of a purple background

Videos

The Future CMO: Forging the Path to Growth

About this video President & COO Steven Gerber reveals what’s driving the current replacement cycle in marketing technology and what it means for the future of marketing. Find out why Chief Marketing Officers, historically stewards of brand, are…

June 12, 2024 | < 1 min read

Person looking at camera in front of purple background

Videos

The Power of : More Than a Marketing Cloud

About this video leaders reveal what separates ’s AI-powered marketing cloud from other marketing technology. Here at , marketing with AI is more than just a talking point. We bring intelligence and activation together seamlessly to empower…

June 11, 2024 | < 1 min read

two people looking at computer smiling with orange overlay

Articles

The Strategic Gap: How Companies Underutilize Customer Lifetime Value 

Customer lifetime value (CLV) quantifies the revenue or profit a business can expect from a customer over the course of their relationship. It’s a crucial business metric for decision-making and forecasting. Traditionally viewed as a retrospective metric, CLV has predominantly…

June 11, 2024 | 4 min read

Individual talking with hands together looking at camera in front of purple background

Videos

NEXT: Understanding Customer Lifetime Value

About this video ’s President & COO Steven Gerber explains why the way thinks about Customer Lifetime Value is different. For too long, marketers have relied on the business consumers are conducting with them to determine future value. But what…

June 10, 2024 | < 1 min read

Load More

Categories

  • All Categories
  • Trending Topics
  • Case Studies
  • Reports
  • Videos
  • Webinars
  • Whitepapers
  • Articles

Demo

Thanks for your interest in . To see a demo please complete the form.

Thank you!

Your request has been sent. We will be in touch with you shortly.